How I Followed Typical Campaign Conventions

I mainly followed the conventions when making the posters and website as on both I things I put on my logo and slogan. I did this as it increases brand recognition which could make our campaign more popular and also it lets the viewer instantly know that the media products are made by us. Another convention that I followed was that I put links to our social media accounts on all of the posters and our website. I did this because I noticed that many other campaign do this and i thought that it would be a good way to enable our audience to be interactive and keep up do date with our campaign at all times. Here are some of the campaign that i got inspiration from:

Both of these campaigns have their web address' on their posters and one of them have a link to their social media. I choose to include both on my posters as I thought that this is the best way to get the most people involved in my campaign as I possible can. It is important for me to attract a lot of people as the brief asked for the campaign to be '...noticed. Really noticed'.